I was contacted by Michael Maroney to develop a new logo for his business, Aqua Boss. 

This project began with an in-depth review of the existing logo and consultation with Mr. Maroney to understand his vision and requirements. Using his input, I created a brand guideline proposal aimed at refining and enhancing the business’ visual identity. The proposal includes specifications for logo usage, color palettes, typography, and other key branding elements, ensuring a cohesive and professional look across all marketing materials and platforms.

Awareness and Safety.

Aqua Boss LLC is a proud supported and advocate for water safety and spreading awareness of the potential dangers that can come from underestimating water and the necessity for knowledge of the basics of swimming as well as offering lessons.

Clear Space

Spacing around logo design is just as important as the logo itself. Using the text height as a guideline to use for the clear space, the logo is stands out and keeps the text separate.